Zhang Zhiwei, the founder of Abel, entered the beauty industry in 1994, founded Abel Material Co., Ltd. in Beijing in 1995, and set up a branch in Guangzhou in 1996. He has not only spared no effort to promote the development of facial mask industry for 11 years, but also how the masters of facial mask industry view the Chinese cosmetics market after China's accession to the WTO.

It's the whitening season again, how should we develop this year's whitening marketing plan? Will the current market continue to cling to the unchanging whitening methods and crave miracles? Or should we abandon these ancient whitening concepts and embrace a new era of whitening upgrades? For Asian girls who have never stopped pursuing their dream of unlimited transparency, will they still follow advertisements and concepts to choose products like before?

Adopting advanced computer ERP solutions, it involves management work such as personnel, finance, materials, production, supply, sales, and forecasting in enterprises; Strictly control procurement, inventory, sales, production, and quality management; Analyzing customer needs, customizing new solutions, computerizing product formulas, scientifically and quickly customizing products, and fully computerizing the processing process have made Abel a strong OEM in the industry.

Against the backdrop of the global economic recession, the escalating European debt crisis has had a huge impact on the domestic economy. In recent years, the country has continuously lowered the growth rate of GDP, from around 10% in previous years to 7.5% this year

There is a kind of fate called meeting you without bias in the vast sea of people. Talking about the fate between Mr. Zhang Zhiwei, Chairman of Abel, and the beauty industry, it can be said to be a beautiful encounter. In 1994, a friend brought a new technology from abroad, which became an opportunity for Zhang Dong to officially enter the beauty industry. Since then, Zhang Dong has entered the beauty industry and established Abel International Group Limited in Hong Kong the following year, beginning his 22 year industry revolution.

In order to meet the rapidly growing demand of Abel International Group, the group invested nearly 100 million yuan in March 2009 to build a new factory in Zhongshan City, and established Zhongshan Deshang Weiye Biotechnology Co., Ltd., covering an area of 23 acres. It adopts the world's advanced design concepts and standards, with central computer controlled fully automated production equipment.